Artist: Sasha
Sasha also known as the "First Lady" of Nigerian Hip Hop has remained
the most visible female artist in Nigeria for over 7 years , with the
success of her debut album "First Lady" and support from her record
label STORM, she has continued to increase her dedicated fan base and
has been nominated for various awards home and abroad, most recently winning the "Best Female Video"at the Presitgious channel o awards, october 2009 and is currently nominated in the category of "best hip hop act in Africa" at the coveted KORA awards 2010 making her the first west african female hip hop artist to be nominated twice!(first in 2004)
Sasha real name " Yetunde Alabi" won the "Best female artist " award
at the women in entertainment awards held in England (February 09)
for her first single titled "Adara" ,and was nominated in
two categories ( Best female video and Best cinematography) by the
prestigious Nigerian Soundcity Video Music Awards for her second single "Only
One" which was held on the first of August 2009.
Without a doubt she has earned the respect of her peers from her
dedication , hard work and stellar performances some of which include
her being the first ever Nigerian female artist to perform at the
20th anniversary of the World Music Awards in October 2008, she has
shared stages with a host of International and National acts which
include Boys 2 men, Dru Hill, Rihanna, Shakira, P Diddy, John Legend
and R kelly. In Suncity South Africa on his most recent African tour
(June 09) to name a few.
As a designer of her own clothing label (Eclectic by Sasha) and the
National Ambassador of the First and currently only Nigerian Mobile
phone company (Anabel). She remains arguably one of the busiest
artists in Nigeria but she always makes time to give back to the
community which she believes made her who she is " I believe as an
individual , I have a social responsibility to make a difference any
way I can" , and this she has done consistently over the years, she
was part of the "Save a street child" campaign in Lagos (January 2009)
and the recently launched "Maternal Mortality" project (May 2009)
which is an initiative by renowned Nigerian Fuji musician Kwam 1 to
educate and help cater to the needs of young mothers who seek adequate
medical care and will be singing Christmas carols with the ADIC orphanage,Ovation Red Carol service and Coca-Cola light up a tree all in the spirit if christmas.
Sasha is currently enjoying major rotation of her latest singles "Gidi
Babe" released as a present to her fans on her own birthday ( May 21,
2009). " I'd been working so hard on my sophomore album and I just
wanted the fans to have a little teaser of what's to come so I'm
really delighted with the response so far!". The promotional video
off her forthcoming album "Put it down" featuring Dama Do Bling (Mozambique) has garnered so much attention already and wowed audiences with a classic performance at Big Brother Africa 2009! The video for her second single
titled "Making Money" followed closely by a remix featuring label mates Naeto C and Sauce Kid is currently topping video charts all over the continent , she enthuses that "its a song
everybody can relate to considering the economic crisis the world
over!" Without a doubt she has lived up to her name and all the world
awaits the First lady to keep taking them by storm.
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